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January/February 2010
Back
Index
Forward
Volume 24, Number 1 January/February 2010
Marketing Library Services
A "How-To" Marketing Tool Written Specifically for Librarians!
INSIDE THIS ISSUE
Cover Story
Page 1
‘Building Your Base’ Helps Win Budget Votes in New York State
Customer-Based Marketing
Page 1
Public Relations: Marketing’s Valuable Publicity Stunt
Ideas for Programs & Promotions
Page 5
March/April 2010
Spectacles
Page 5
How Pop Culture Sees Librarians
Book Review
Page 8
Creating Your Library Brand: Communicating Your Relevance and Value to Your Patrons
In The News
Page 11
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