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                       Volume
                                 20, Number 1  January/February 2006 
                        Marketing Library Services   
                                                A "How-To" Marketing
                                                Tool Written Specifically for
                      Librarians! | 
                     
                  
                    
                        
                          | INSIDE THIS
                            ISSUE | 
                           
                        
                          Cover
                            Story   | 
                          Page
                            1 | 
                         
                        
                          |   | 
                          Libraries Lead the Way
                            for Voter Registration Services | 
                            | 
                         
                        
                        
                          | Customer-Based
                            Marketing | 
                          Page
                            1 | 
                         
                        
                          |   | 
                          ‘Promotion Is Not
                            the Same as Marketing | 
                            | 
                         
                        
                        
                          | Ideas
                            for Programs & Promotions | 
                          Page
                            7 | 
                         
                        
                          |   | 
                          March/April | 
                            | 
                         
                        
                        
                          | Spectacles | 
                          Page 7  | 
                         
                        
                          |   | 
                          How Pop Culture Sees
                            Librarians  | 
                            | 
                         
                        
                        
                          | In The News | 
                          Page 8  | 
                         
                        
                          |   | 
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