The essential guide for librarians, publishers, and library service providers

June 21, 2002, Medford, NJ — Information Today, Inc. (ITI) announced the publication of American Library Directory 2002-2003, the only resource providing easy access to comparative data, additional resources, and sales prospects for the entire U.S. and Canadian library communities. 

Containing full profiles on public, academic, government, and special libraries, the totally updated 55th edition is organized efficiently by state and city. Each profile includes everything from the official library name, address, and key personnel—to expenditures, budgets, collections, and special services. Also available on CD-ROM, American Library Directory is the ideal guide for libraries, networks, agencies, and other establishments. Reference and Research Book News describes the directory as “simply indispensable … for suppliers and anyone interested in locating libraries, library personnel, and library organizations.”  

With two updated volumes, librarians can:

• Compare budgets, expenditures, automation, staff size, special services, and collections to libraries of similar size/type
• Locate special collections, rare book and document holdings, and manuscript collections in order to help patrons locate libraries that meet specific research demands 
• Refer patrons with physical disabilities to libraries designed to meet their special needs
• Look up details on library schools, professional seminars, and in-service educational programs

• Identify key library decision makers by name and title, and use the CD-ROM to download data and build a personalized contact list
• Access invaluable information about library expenditures, budgets, and income to plan marketing strategies
• Find more than 34,000 libraries arranged by state and city to help canvas for prospects by region or territory

• Qualify prospects before calling, with details on library expenditures, budgets, facilities, collections, and more
• Identify likely prospects for specialized publications, services, or products

The CD-ROM can be used to target and qualify prospects, integrate data, and produce mailing lists. Used in conjunction with the print directory, the CD-ROM can help create direct sales plans and comprehensive marketing efforts, while the traditional two-volume print set remains perfect for a wide range of information reference needs.

The American Library Directory 2002-2003 and The American Library Directory On Disc ($499) are available from Information Today, Inc. To order, call the publisher at 800-300-9868 (outside the U.S. call 609-654-6266); fax: 609-654-4309, e-mail: custserv@infotoday.com, or simply click on the "Order Now" button (left). 

2002/3868 pp/hardbound 
ISBN: 1-57387-142-7
$299.00