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Introducing InfoCentral
By Marydee Ojala
Editor • ONLINE
With this issue, ONLINE starts its 29th
year of publication. When ONLINE started publishing,
our online world was rather small—the exclusive
province of librarians, mostly corporate and academic.
We were the information intermediaries—our end
users did not search themselves, but relied upon us,
online researchers, to retrieve information for them.
Full-text articles were not in electronic form; we made
do with citations and abstracts. We used online as a
bibliographic reference tool, a pointer to information,
not as the ultimate source of answers. Things have certainly
changed!
I hardly need to point out to any ONLINE
reader that delivery mechanisms for journal articles
have radically changed as well. I recall sorting Dialog
search results by journal title so that my staff could
go to the stacks, pull the requested titles off the
shelf systematically, and photocopy them. Sounds archaic,
doesn't it? With today's linking technology, coupled
with products presenting full text electronically that
mimic the print product, people expect everything at
their fingertips.
ONLINE has changed as well. In the beginning,
it was print only. We're talking the mid-1970s. Then
we moved to full text through the third-party aggregators.
That was in the early 1980s. When the Web became an
accepted delivery mechanism, we made some of our articles
available for free full text on our Web site. Starting
in 2005, we're going to offer a digital archive, not
just of ONLINE, but of nine other Information
Today, Inc. publications.
The new service will be called ITI InfoCentral [ www.itiinfocentral.com
or http://pqasb.pqarchiver.com/infotoday/search.html].
You will be able to search ONLINE content back
to 1988. It's the standard ProQuest digital archive
interface. There's a basic search, or you can choose
the advanced interface that allows you to limit your
search by keyword, author, title, and date. Abstracts
are available for free. There are various full-text
fee options, all of them consistent with normal ProQuest
pricing. Just want one article? It's priced at $2.95.
This is an exciting development for ONLINE.
But that's not all. We've also gotten very excited about
blogging. Perhaps you've followed Information Today,
Inc.'s conference blogging activities [www.infotodayblog.com].
As a team, we've blogged several major conferences,
including Online Information 2003 and 2004 and SLA's
annual conference in Nashville. Next year you can expect
not only SLA conference coverage via a group blog, but
some other new and interesting developments, including
editorial blogs.
One of the frustrations of editing a print publication
is the time lag. This issue's attempt to convey the
real-time aspects of our Open Access Forums in London
and Monterey was a true challenge, as participation,
writing, editing, and deadlines converged. There's no
doubt that streaming media and blogs have an immediacy
that a print publication lacks. Hopefully, the print
version brings some coherence, clarity, insight, and
analysis to enhance the experience. Going forward, I
intend to keep ONLINE in the forefront of new
technologies. Watch this space for new developments.
2005 is going to be fun!
Marydee
Ojala [marydee@xmission.com]
is the editor of ONLINE. Comments? E-mail letters
to the editor to
marydee@xmission.com.
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