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                      General 
                        Conference 
                        Friday, March 18th | 
                     
                    
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                            Keynote 
                              • International Ballroom Center 
                              9:00 
                              a.m. - 9:45 a.m. | 
                           
                           
                            Delighting 
                              the Real User: Personas in Action 
                              Mary Lee Kennedy, Executive Director, 
                              Harvard Business School Library 
                              Stephen Abram, Vice President, 
                              Innovation, Sirsi Corporation, & President, 
                              Canadian Library Association 
                                
                              It is a great challenge to understand and develop 
                              information products for the person behind the glass 
                              — the real end user. Whether you’re 
                              a librarian in community libraries, colleges, academe, 
                              or government; a system pro; or a vendor, we all 
                              know we still have work to do aligning electronic 
                              information experiences with the users’ real 
                              behaviors. We cannot insist that they change their 
                              behaviors for our portals, OPACs, and products. 
                              Through a major study of public library personas, 
                              the speakers have used a sophisticated process to 
                              identify and develop key personas for public library 
                              users and other information-intensive markets. They 
                              share their process, findings and tips on how to 
                              improve product development efforts and initiatives 
                              in virtual libraries and learning portals. | 
                           
                           
                            Coffee 
                              Break — A Chance to Visit the Exhibits  
                              9:45 a.m. – 10:30 a.m. | 
                           
                           
                            Track 
                              A: Search Engines 
                              • International Ballroom Center  
                              Hear the latest industry trends, tools, and 
                              techniques in the search engine arena from search 
                              experts, industry leaders, watchers, and practitioners. 
                               
                              Moderated by Donna Scheeder, 
                              Law Library of Congress  | 
                           
                           
                            SESSION A301 
                              Search Engine 
                              Update  10:30 a.m. – 11:15 
                              a.m.  Chris Sherman, 
                              Associate Editor, Search Engine Watch, & Co-Author, 
                              The Invisible Web   
                              This session looks at the trends in the search engine 
                              market for 2005. It highlights recent changes in 
                              specific Web search engine tools, provides tips 
                              about what we should be looking for next year, and 
                              discusses the impact for information professionals. 
                              Our expert believes that dramatic changes may lie 
                              ahead for librarians and information professionals. 
                              Come hear his predictions! | 
                           
                           
                            SESSION A302 
                              Start Your 
                              Engines! 
                              11:30 a.m. – 12:15 p.m. 
                              Greg Notess, 
                              Publisher, Search Engine Showdown 
                              Ran Hock, Principal, Online Strategies 
                               
                                
                              Our popular panel of search engine creators and 
                              experts talks about their engines—what’s 
                              new in the way of features and improvements, what’s 
                              planned in the near future, and one of the most 
                              innovative uses of their product by a client. Get 
                              the inside scoop! | 
                           
                           
                            Lunch 
                              Break — A Chance to Visit the Exhibits  
                              12:15 p.m. – 1:45 p.m. | 
                           
                           
                            SESSION A303 
                              Specialty Engines 
                               1:45 p.m. – 2:30 p.m. 
                              Gary Price, Co-Author, The 
                              Invisible Web, Publisher of ResourceShelf.com 
                              Raul Valdes-Perez, CEO, Vivísimo, 
                              Inc. 
                              Jefferey LaPlante, Sr. VP of Sales, 
                              Xrefer 
                                
                              This session highlights some of the specialty engines 
                              that can supplement your regular SEs. Learn from 
                              the horse’s mouth about tips and techniques 
                              for improving your search-and-find activities. | 
                           
                           
                            Coffee 
                              Break — A Chance to Visit the Exhibits  
                              2:30 p.m. – 3:15 p.m. | 
                           
                           
                            SESSION A304 
                              Evaluating 
                              Search Tools 
                               3:15 p.m. – 4:00 p.m. 
                              Mary Ellen Bates, Bates Information 
                              Services 
                                
                              New Web tools—search engines, metasearch engines, 
                              catalogs, and directories—meet our eyeballs 
                              on a regular basis. Many arrive with a great deal 
                              of hype, some of it legitimate, much of it exaggerated. 
                              How can we effectively assess Web search tools in 
                              order to determine if the tools can stand alongside 
                              other Web search essentials? Bates shares the criteria 
                              she uses for search tool assessment, as well as 
                              helpful methods for evaluating new search tools. | 
                           
                           
                            SESSION A305 
                              Cool Search 
                              Tools & Sites 
                               4:15 p.m. – 5:00 p.m.  
                              Gary Price, Founder, ResourceShelf.com 
                              & Search Engine Watch 
                              Tara Calishain, Author, Web 
                              Search Garage & Founder & Editor, ResearchBuzz 
                                
                              Two experts share their secrets and favorites. Join 
                              us for a fast-paced session filled with useful tips, 
                              tools and the coolest sites!  | 
                           
                           
                            Track 
                              B: People & Tools 
                              • International Ballroom West  
                               Technology may get the attention, but it 
                              is people who make that technology work. Technology 
                              has enabled us to adopt new services, such as virtual 
                              reference, and improve many of our processes. This 
                              track looks at how people work together and collaborate 
                              to create and share information and knowledge. It 
                              highlights various tools, from instant messaging 
                              to portals to online communities, and illustrates 
                              how these tools are helping libraries of all sizes 
                              in all sectors with services, collections, and operations. 
                               
                              Moderated by Hope Tillman, 
                              Babson College | 
                           
                           
                            Coffee 
                              Break — A Chance to Visit the Exhibits  
                              9:45 a.m. – 10:30 a.m. | 
                           
                           
                            SESSION B301 
                              Web Project 
                              Management for Libraries 
                               10:30 a.m. – 11:15 a.m. 
                              Jason A. Clark, Reference/Web Services 
                              Librarian, Williams College   
                              Talking to library Web site managers about Web project 
                              management often leads to a collective groan. Ad-hoc 
                              committees, sporadic project work, and shifting 
                              deadlines all make for a difficult management process. 
                              What are the particular challenges of a library 
                              Web project and what can a Webmaster do to address 
                              these challenges? Learn strategies behind successful 
                              library Web project management, how new technologies 
                              (php and MySQL project tracker application, a team 
                              Weblog, etc.) can be applied to project work, and 
                              take home practical tips for better managing your 
                              projects. | 
                           
                           
                            SESSION B302 
                              Instant Messaging 
                              (IM): Providing Services & Enhancing Communication 
                               11:30 a.m. – 12:15 p.m. 
                              Kristine Ferry, Advanced Technologies 
                              Librarian, & Tomalee Doan, 
                              Library Director, Kresge Library- Ross School of 
                              Business, University of Michigan   
                              IM can be an efficient tool for organizational communication. 
                              Speakers discuss how their staff used IM as a new 
                              way to control e-mail overload and to communicate 
                              effectively internally and with other departments. 
                              Using IM as a method of workplace communication 
                              presented some political and administrative challenges. 
                              Hear about how this technology won over even the 
                              most reluctant users and has become a mainstay form 
                              of communication for staff. | 
                           
                           
                            Lunch 
                              Break — A Chance to Visit the Exhibits  
                              12:15 p.m. – 1:45 p.m. | 
                           
                           
                            SESSION B303 
                              OceanNet — 
                              Our Unlimited Office Space 
                               1:45 p.m. – 2:30 p.m. 
                              Mei He, Librarian, Christine 
                              Matteo, Chief Librarian, & Misun 
                              Lyu, Senior Librarian, Ocean County Library  
                               
                              Ocean County Library’s staff intranet has 
                              just had a complete makeover. With the vision of 
                              being “indispensable,” it is user-friendly, 
                              pretty to look at, fun to play with, and, most important 
                              of all, improves information sharing a great deal 
                              throughout a big system, consisting of more than 
                              500 staff in 20 branch locations. This session provides 
                              a tour of the navigation structure, and focuses 
                              on the applications it offers (online discussion 
                              board, self-maintained staff directory, online forms, 
                              search, original artwork), as well as useful tools 
                              and tips for other intranets. | 
                           
                           
                            Coffee 
                              Break — A Chance to Visit the Exhibits  
                              2:30 p.m. – 3:15 p.m. | 
                           
                           
                            SESSION B304 
                              Portal Implementation 
                              Challenges 
                               3:15 p.m. – 4:00 p.m. 
                              Carol Penne, Senior Librarian, 
                              International Monetary Fund 
                              Zachary Wahl, Program Manager, 
                              Project Performance Corporation 
                                
                              Designing a portal to work for a diverse set of 
                              users can be fraught with competing interests, timetables, 
                              and “ownership” issues. Business users, 
                              IT management, and information professionals must 
                              work together in order to align their often-competing 
                              viewpoints and goals. This presentation discusses 
                              the issues to be addressed during a portal project 
                              and presents best practices to help mitigate such 
                              issues. The presenters, who have extensive experience 
                              implementing a host of portal solutions, share their 
                              lessons learned, their viewpoints on the challenges 
                              that must be overcome to build a successful portal, 
                              and solid strategies for you to use in your implementation. | 
                           
                           
                            SESSION B305 
                              Building an 
                              Online Community 
                               4:15 p.m. – 5:00 p.m. 
                              Chrystie Hill, Community Coordinator, 
                              WebJunction, OCLC 
                              Max Anderson, WebJunction Community 
                              Moderator & Educational Services Librarian, 
                              SOLINET 
                              Steven J. Bell, Director of 
                              the Library, Paul J. Gutman Library, Philadelphia 
                              University  
                               
                              Panelists share their experiences as members of 
                              WebJunction, an online community for library staff 
                              to share ideas, solve problems, take courses, and 
                              have fun. They focus on “Read, Learn, and 
                              Share” as a model of online community building 
                              that supports technology, advocacy, and development 
                              for libraries; tools that help library staff acquire 
                              and maintain library hardware, software, and systems; 
                              use of online community forums and programs for 
                              sharing best practices and engaging in discussions 
                              with peers and subject experts; expansion of WebJunction 
                              with more community topics, involvement, and custom 
                              content and programs from partner organizations 
                              such as state libraries. | 
                           
                           
                            Track 
                                C: Creative Content 
                                 • International 
                                Ballroom East  
                                Content management has become an area rich with 
                                creativity! Libraries are pursuing every opportunity 
                                to integrate, organize, and manage information 
                                objects to create the content, collections, and 
                                services that were once only imagined. 
                                 
                                 Moderated by Julia Schult, 
                                Hamilton College 
                               | 
                           
                           
                            Coffee 
                              Break — A Chance to Visit the Exhibits  
                              9:45 a.m. – 10:30 a.m. | 
                           
                           
                            SESSION C301 
                              Content Deployment 
                              Cases 
                               10:30 a.m. – 11:15 a.m. 
                              Barrett Jones, Librarian, International 
                              Monetary Fund 
                              Valentina Kalk, Marketing and Rights 
                              Manager, Office of the Publisher, The World Bank  
                               
                              The Joint World Bank-International Monetary Fund 
                              Library serves the staff of both the World Bank 
                              and the IMF in Washington, D.C., and around the 
                              world. The library recently implemented organization-wide 
                              access to Factiva, an online news service. This 
                              session covers the “lessons learned” 
                              from this project, including technical solutions 
                              and project management tips. The World Bank’s 
                              e-Library, a full-text collection of publications 
                              and reports for use by subscribing institutions, 
                              was inaugurated in 2003. Kalk discusses the challenges 
                              of deploying content for an institutional publisher, 
                              and the changes needed in workflow, staff skills, 
                              technology, and internal organization. | 
                           
                           
                            SESSION C302 
                              Libraries & 
                              Institutional Content Management Systems 
                               11:30 a.m. – 12:15 p.m. 
                              Pam Cabe, Reference Librarian, 
                              Wake Forest University School of Medicine 
                              Carol Knoblauch, Product Manager, 
                              Open Text Corporation 
                                
                              Based on the need to unify Web sites within a given 
                              institution, many universities, colleges and organizations 
                              are requiring all departmental Web sites to be converted 
                              to an institutional content management system that 
                              uses one standard template for the institution. 
                              Cabe discusses one library’s conversion to 
                              a content management system and institutional template, 
                              the issues encountered, lessons learned and solutions. 
                              Knoblauch discusses enterprise content management 
                              (ECM) — the new killer app. With Gartner adding 
                              a Magic Quadrant to evaluate ECM vendors, executives 
                              are investigating these tools to manage the unstructured 
                              information. IT will be spending billions on technology 
                              solutions. ECM provides an extensive suite of tools 
                              for collaboration and knowledge management that 
                              naturally lends itself to support the objectives 
                              of enterprise libraries. Knoblauch helps us to understand 
                              the business problems addressed by these technologies 
                              and to recognize opportunities to insinuate the 
                              information center as an advocate for specialized 
                              treatment of intellectual assets. | 
                           
                           
                            Lunch 
                              Break — A Chance to Visit the Exhibits  
                              12:15 p.m. – 1:45 p.m. | 
                           
                           
                            SESSION C303 
                              Taxonomies 
                              and Classifications and Ontologies: Oh My! 
                               1:45 p.m. – 2:30 p.m. 
                              Andrew Podolsky, Senior Ontologist, 
                              Convera 
                              Lillian Gassie, Senior Systems 
                              Librarian & 
                              Angela Pitts, Taxonomy Specialist, 
                              Naval Postgraduate School   
                              Podolsky outlines the current technologies for automated 
                              categorization and classification, state-of-the-art 
                              practices, and how to find the best combination 
                              of solutions that will meet your present and future 
                              needs. Gassie and Pitts then describe the process 
                              used at the Postgraduate School for integrating 
                              the faceted taxonomy into a portal so that content 
                              is automatically categorized. They talk about how 
                              they are maximizing findability, the ongoing tasks 
                              of tweaking both the taxonomy and the tool to ensure 
                              precision in auto-categorization, and lessons learned. | 
                           
                           
                            Coffee 
                              Break — A Chance to Visit the Exhibits  
                              2:30 p.m. – 3:15 p.m. | 
                           
                           
                            SESSION C304 
                              Digital and 
                              Print: Strategies for Both 
                               3:15 p.m. – 4:00 p.m. 
                              Roy Tennant, User Services Architect, 
                              California Digital Library 
                              Richard Kaplan, Director of Libraries, 
                              Massachusetts College of Pharmacy and Health Sciences  
                               
                              As we work towards becoming digital libraries, we 
                              must develop strategies for making effective content 
                              decisions. For example, when can we eliminate print 
                              journals or retrospective journal collections in 
                              favor of digital? How can we make our print collections 
                              more compelling for our users? Tennant and Kaplan 
                              provide principles, guidelines, tips, and lessons 
                              learned to help you create winning strategies for 
                              your clientele by looking at your specific environment 
                              as well as external factors and trends. | 
                           
                           
                            SESSION C305 
                              Innovative 
                              Content Access: Academic Case Studies 
                               4:15 p.m. – 5:00 p.m. 
                              David Stewart, Associate Director, 
                              Public Services, Molly Barnett, 
                              Associate Director, Technical Services, & Craig 
                              Cunningham, LAN Administrator, Coy C. Carpenter 
                              Library/Wake Forest University School of Medicine  
                               
                              The Carpenter Library is constantly seeking innovative 
                              ways to help students, health professionals, faculty, 
                              and consumers find the information they need to 
                              make better decisions. The library staff present 
                              their progress in using Cuadra STAR and Microsoft 
                              Access to make faculty-authored publications searchable, 
                              including speeches, presentations, and grant information, 
                              along with journal articles and book chapters. They 
                              also describe how Microsoft Access databases enable 
                              the management of electronic journals and textbooks 
                              as well as providing a searchable interface for 
                              Web site users. This session demonstrates how by 
                              utilizing “at hand” software, any library 
                              can create an effective and efficient tool for managing 
                              e-resources. | 
                           
                           
                            Track 
                              D: Impact: Today & Tomorrow 
                               • Jefferson Ballroom 
                               
                              Libraries and technology have a great deal in common: 
                              Both change lives. As libraries continue to harness 
                              technology to develop innovative services and operations 
                              and further extend their reach into client communities, 
                              the impact of libraries is strengthened. This track 
                              broadens our thinking and stretches our imagination 
                              by looking at today’s successes and tomorrow’s 
                              possibilities. 
                               
                              Moderated by John Latham, SLA 
                               | 
                           
                           
                            Coffee 
                              Break — A Chance to Visit the Exhibits  
                              9:45 a.m. – 10:30 a.m. | 
                           
                           
                            SESSION D301 
                              Space: The 
                              Future Frontier 
                               10:30 a.m. – 11:15 a.m. 
                              Jennifer Kutzik, Information Technology 
                              Technician, & 
                              Don Albrecht, Coordinator — 
                              Library Technology Services, Colorado State University 
                              (CSU) Libraries 
                               
                              In times of shrinking operating funds, it is tempting 
                              to plan for a smaller physical library presence 
                              in lieu of an expanding virtual presence. This case 
                              study from CSU (enrollment 23,000) illustrates a 
                              succession of innovative user services, resulting 
                              in increased library space dedicated to walk-in 
                              patrons. Despite electronic reserves, submission 
                              of reference questions online, and external availability 
                              of full-text e-journal titles, CSU Libraries gate 
                              counts remain strong. Specific technologies coupled 
                              with creative use of physical space provide patrons 
                              with compelling reasons for visiting the library 
                              in person. | 
                           
                           
                            SESSION D302 
                              Implementing 
                              Knowledge Management (KM) 
                               11:30 a.m. – 12:15 p.m. 
                              Christine Holiday, Army Librarian, 
                              US Army Defense Ammunition Center 
                                
                              The Department of Defense expects to lose a large 
                              number of senior personnel within the next 5 years. 
                              When they leave, these personnel will take with 
                              them critical “know-how” and experience 
                              developed over 30 years and through three wars. 
                              This session provides an overview of “Project 
                              Exodus,” a knowledge management methodology 
                              to harvest and transfer critical knowledge from 
                              personnel involved in Operation Iraqi Freedom ammunition 
                              reset operations. Learn from their strategies and 
                              create your own KM application. | 
                           
                           
                            Lunch 
                              Break — A Chance to Visit the Exhibits  
                              12:15 p.m. – 1:45 p.m. | 
                           
                           
                            SESSION D303 
                              Portals, Libraries, 
                              & Avoiding the Trash Bin 
                               1:45 p.m. – 2:30 p.m. 
                              Melissa Harvey, Computer Science 
                              Librarian, Carnegie Mellon University (CMU) 
                                
                              CMU implemented a campus-wide portal in fall 2003. 
                              Librarians have been a major part of the effort—collaborating 
                              across campus, moving the library to the forefront 
                              in the development process. The CMU portal is enabling 
                              the libraries to become a more prominent and thriving 
                              resource. Since the CMU campus wants everything 
                              to be on the desktop, its library staff has developed 
                              ways to deliver content as faculty and students 
                              travel around the world, while at the same time, 
                              meeting their needs at remote campuses in Silicon 
                              Valley and Qatar. The CMU portal is evolving into 
                              a “meeting place” for the campus community 
                              to come together to further their educational goals. 
                              This session shares mistakes, lessons learned, as 
                              well as tips for successful leadership in content 
                              management. | 
                           
                           
                            Coffee 
                              Break — A Chance to Visit the Exhibits  
                              2:30 p.m. – 3:15 p.m. | 
                           
                           
                            SESSION D304 
                              Fit & Well: 
                              Technology & Services 
                               3:15 p.m. – 4:00 p.m. 
                              Adrienne Kreger-May, Senior Librarian, 
                              Rodale Inc. 
                                
                              Rodale Library shares its fitness regime from technology 
                              “workouts” to value added service “exercises.” 
                              It illustrates various innovative ways that have 
                              been implemented to centralize corporate resources 
                              and enhance value to users in all locations. It 
                              pays particular attention to balancing and maintaining 
                              technological innovations without undermining services 
                              and provides strategies for looking at one aspect 
                              of a library and knowing that it can be morphed 
                              into another library product or service. | 
                           
                           
                            SESSION D305 
                              Leading-Edge 
                              Technologies & Libraries 
                               4:15 p.m. – 5:00 p.m. 
                              Roy Balleste, Associate Law 
                              Library Director, Nova Southeastern University Law 
                              Library 
                              Perry R. Bratcher, Library Systems 
                              Manager, Northern Kentucky University 
                               
                              Is there a place for quantum computers, biometrics, 
                              and other leading edge technologies in our libraries 
                              and information services? Hear about what’s 
                              out there, what the impact could be, and how libraries 
                              might harness these technologies in the future. | 
                           
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