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“Joining Medialink allows us to provide a much broader suite of powerful communications services for our clients,” said U.S. Newswire president William C. McCarren. “The recent announcement of Newstream.com and the extraordinary reception being given to it by online journalists demonstrates the value Medialink can offer U.S. Newswire clients.”
U.S. Newswire (USN) serves hundreds of public affairs clients ranging from the American Red Cross to the White House, the majority of Cabinet agencies, numerous Capitol Hill offices, and many of the nation’s top public affairs agencies. According to the announcement, USN has also worked for every winning U.S. presidential candidate since 1988, and is already providing service to the major candidates in Campaign 2000.
Through Internet distribution, its proprietary network, and the facilities of the Associated Press (AP), U.S. Newswire delivers its clients’ news to thousands of news organizations and online services worldwide. Co-founders McCarren and executive vice president Mark Bagley will continue to manage USN from its headquarters in Washington, DC’s National Press Building.
“U.S. Newswire has become the vital pathway linking the public affairs community with the news media that cover them,” said Laurence Moskowitz, chairman, president, and CEO of Medialink. “Medialink clients now have access to the media that drive the national agenda.”
The acquisition of U.S. Newswire further enhances Newstream.com, Medialink’s recently announced joint venture with Business Wire, which provides online news sites with multimedia news content. Combining U.S. Newswire’s unique public affairs content with Business Wire’s and Medialink’s corporate content, Newstream.com will provide online news sites with unparalleled access to a broad range of news in multimedia form, including press releases, streaming video and audio, live Webcasts, photographs, and other multimedia content, according to the announcement.
Medialink is a leader in providing video, audio, satellite, and Internet distribution service to thousands of television, radio, and Internet news outlets for corporations and other organizations seeking to communicate their news to the public. The company also provides live Internet Webcasts as well as press release and still photography services, plus tracking and analysis of print and broadcast news coverage.
Source: Medialink Worldwide, Inc., New York, 212/682-8300; http://www.medialink.com.
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